An anonymous reader writes: Columbia Law School professor Tim Wu — the man who coined the term "network neutrality" — has published a new study suggesting that Google's new method of putting answers to simple search queries at the top of the results page is anticompetitive and harmful to consumers. For subjective search queries — e.g. "What's the best [profession] in [city]?" — Google frequently figures out a best-guess answer to display first, favoring its own results to do so. The study did some A/B testing with a group of 2,690 internet users and found they were 45% more likely to click on merit-based results than on Google's listings. Wu writes, "Search engines are widely understood as key mediators of the web's speech environment, given that they have a powerful impact on who gets heard, what speech is neglected, and what information generally is reached. ... The more that Google directs users to its own content and its own properties, the more that speakers who write reviews, blogs and other materials become invisible to their desired audiences."