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Australian Court Rules Google's Search Ads OK 38

daria42 writes "A long-running Australian court case debating whether Google has done enough to differentiate paid advertisements from normal organic search results has come to an end, with the search giant the victor over the country's competition regulator. The landmark case influenced how Google discloses which search results were advertisements — with the result that it now labels ads as 'Ads' rather than as 'Sponsored links.' In addition, Google now prohibits companies from advertising products or services with which they are not associated — making it much harder for competitors to artificially take valued positions in Google's rankings."
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Australian Court Rules Google's Search Ads OK

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  • by gman003 ( 1693318 ) on Friday September 23, 2011 @01:19AM (#37488168)

    What is this? A case of the system working? A government body charged with regulating corporations doing its job competently (not being lax, but not being unreasonably strict), the corporation making reasonable and beneficial changes, and the entire thing being resolved in a civil and logical manner?

    And to make things worse, it's a relevant, timely article on Slashdot with an accurate summary and non-sensationalist headline.

    Did I miss something? Was the 2011 World Peace and Utopia Act passed without me noticing? Is it opposite day?

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