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On MetaFilter Being Penalized By Google 108

Posted by timothy
from the filtration-nation dept.
Paul Fernhout (109597) writes "MetaFilter recently announced layoffs due to a decline in ad revenue that started with a mysterious 40% drop in traffic from Google on November 17, 2012, and which never recovered. Danny Sullivan at SearchEngineLand explores in detail how MetaFilter 'serves as a poster child of problems with Google's penalty process, despite all the advances Google has made over the years.' Caitlin Dewey at the Washington Post puts it more bluntly: 'That may be the most striking, prescient takeaway from the whole MetaFilter episode: the extent to which the modern Web does not incentivize quality.'"
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On MetaFilter Being Penalized By Google

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  • by Anonymous Coward on Friday May 23, 2014 @08:30PM (#47080305)

    I have a technical website serving a niche, with 100% content and no adverts. So far this month I have had 10 referrals from Bing, 130 from the most relevant Wikipedia page and 2200 from Google.

    It's not so much the worldwide web these days as the Googleverse.

    Namgge

  • by mechtech256 (2617089) on Friday May 23, 2014 @08:39PM (#47080377)

    This is regarding ad accounts, not search results or indexing.

  • I agree (Score:4, Informative)

    by justthinkit (954982) <floyd@just-think-it.com> on Friday May 23, 2014 @08:43PM (#47080397) Homepage Journal
    I agree. I also research extensively with Google and have never seen Slashdot articles. But I disagree with Google's choice on this.

    Maybe it is more a matter of Google drowning in information and have no practical way of filtering it all out.

    To that end, Google seems to love Expert Exchange. I don't understand that. Seems like they make choices, and stick to them, at least for a while.

    Search is a truly large space. I doubt I could manage it any better. I never tire of hitting enter and having a page of results before I have time to reach for the mouse. I'll cut them some slack on this one.
  • I have seen this ... (Score:4, Informative)

    by kbahey (102895) on Friday May 23, 2014 @10:58PM (#47081039) Homepage

    I have seen this in a few sites I run. One is a business site, another is a special interest with specific demographics, and the third is a blog.

    It all started with Google shuffling their algorithms, with Panda [wikipedia.org] then Pengiun [wikipedia.org].

    I saw traffic drop on all three sites. Some coninciding with Panda, and the other coninciding with Pengiun.

    One site was the top site for certain search terms for many long years. Not anymore. That site saw a 7.5X drop in pageviews per month traffic. Another site saw 3.5X drop, and the third was 2.5X.

    What is weird is that Google de-indexed one site because of "un-natural links". When I contacted them, I asked what the links are, so I can remove them. They never came back with any definitive information, and sent the same template email saying site de-indexed because of un-natural links. It took 3 or 4 tries, and then they reinstated the site back in the index. They never told me what the links are, and never explained why they de-listed the site nor why they reinstated it.

    Another thing of note: some sites no longer show up in Google searches. For example, here in Canada we have a restaurant review site called Restaurantica. It used to show up in the first few searches for restaurants in the area (Southern Ontario). Now, I don't see it at all on the front page. Seems Google decided that Trip Advisor and Urban Spoon are the authoratitive ones for restaurant, and Restaurantica is third class or something.

    I also noticed that the search quality for Google has gone downhill starting in 2011. Really stupid matching of terms, some partial strings even. I've never seen Google's search that bad before.

    They are for sure dumbing things down, a general trend in the industry in the name of "user experience" and such. You see this in Firefox with the dumbed down Australis, which requires Classic Theme Restorer to undo some of the damage.

    Sigh ...

  • by davester666 (731373) on Saturday May 24, 2014 @12:42AM (#47081413) Journal

    that wasn't porn your priest was getting you to perform...that was sex...

    now the pictures he took of the events...that's porn...

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